We give traditional advertising a makeover by providing out-of-the-box marketing strategies and ideas using resources you might already have.
Outcomes:
– Create programs that engage new customers and let them know about library resources and services, all on a shoestring budget
– Promote the library in the community by taking services to unique locations outside of the library
– Partner with businesses and organizations to share resources and cross promote programs, community events, resources, and services
– Innovate and stand out. Devise unique strategies to market all of the above.
