Why are you interested in the topic you are presenting?
Evidence shows that Health Science libraries add tremendous value to the communities they support and, as libraries compete for dwindling resources, it is more important than ever to communicate this value to our users, communities, and administrations.
Evidence shows that Health Science libraries add tremendous value to the communities they support and, as libraries compete for dwindling resources, it is more important than ever to communicate this value to our users, communities, and administrations.
What does “fearless” mean to you?
Never being afraid to advocate for your library.
Never being afraid to advocate for your library.
What have you read/seen/listened to lately that you would recommend to your audience (something that would help them to learn more about your topic)?
I took it right back to basics and signed out a general marketing textbook. Understanding how marketing is applied effectively outside the library world can help libraries understand their users and build better marketing strategies and promotional campaigns.
I took it right back to basics and signed out a general marketing textbook. Understanding how marketing is applied effectively outside the library world can help libraries understand their users and build better marketing strategies and promotional campaigns.