Prospect research involves using research methodologies to support fundraising activities in charitable organizations.
Prospect research is a dynamic field within the information profession and attracts librarians and other information professionals who enjoy applying their skills to fundraising in the charitable sector.
This session will provide an overview of the field, discuss key methodologies, and speak to professional development and career opportunities.
Outcomes:
This session will help build your funding pipeline for important campaigns and programming. Attendees will learn the importance of implementing research in their planning to meet their financial goals.
